989 SPORTS® AND PLAYSTATION®2 READY TO ROCK NEW YORK CITY AT FIRST EVER “NFL KICKOFF LIVE FROM TIMES SQUARE”

WHO:               As a presenting sponsor, 989 Sports and PlayStation 2 are helping to bring “NFL Kickoff Live from Times Square,” an unprecedented event filled with music and activities, to New York’s famed Times Square leading up to the first regular season game of the NFL season.

WHAT:           The biggest opening day celebration in the history of the NFL including musical acts Bon Jovi, Enrique Iglesias, Alicia Keys, and Eve.  989 Sports and PlayStation 2 will have signage throughout Times Square including banners on the performance stage.  Furthermore, the NFL GameDay™ 2003 commercial and opening/closing billboards will be prominently displayed on all of the promotional Jumbotrons throughout the area.  The all-new GameDay commercial will also be seen by viewers at home on ESPN, MTV, CBS, and VH-1.

WHEN:           Thursday September 5, 2002, 4:30pm-8pm EST

WHERE:        TIMES SQUARE

New York City, New York

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