News
THQ engages UNITED TALENT AGENCY TO REPRESENT HIGHLY CELEBRATED DESTROY ALL HUMANS! ä
UTA to Take Popular Brand to Television and Film
CALABASAS HILLS, Calif.,
July 14, 2005 - THQ Inc. (NASDAQ: THQI)
today announced that it has engaged United Talent Agency (UTA), a leading
Hollywood talent and literary agency, to expand the brand of THQ's
recently-released, top-selling
Destroy All Humans!(tm)
video game title. UTA aims to guide
the
Destroy All Humans! property
through its development into major motion picture and television projects,
overseeing activities related to development, financing, production and
distribution. This is the first time THQ has secured agency representation for
one of its own original properties.
Turning the tables on the classic
Human vs. Alien scenario, the
Destroy All Humans!
video game allows gamers to play as the alien invader, unleashing a wave of
destruction on the most feared enemy the galaxy - mankind. Featuring non-stop
action, UFO flying, alien mythology and set against a tongue in cheek look of
1950's Americana, players explore a variety of open world game environments as
they infiltrate humanity and harvest human DNA in order to save their dying
race.
"The era, characters
and irreverent personality created in
Destroy All Humans!
provide a fresh experience and story
that is truly dynamic," said Peter Dille, senior vice president, worldwide
marketing, THQ. "We're looking forward to working hand-in-hand with UTA to
bring this exciting and innovative entertainment property to a broader
audience."
"THQ's impressive track record of innovating mass-appeal gaming content speaks
for itself," said Brent Weinstein, Agent, United Talent Agency. "We see great
potential for crossing the DAH! property across all relevant entertainment
platforms, and we anticipate high interest among the creative and marketing
communities alike."
Developed by Pandemic Studios, Destroy All Humans!
is now available for the Sony
PlayStation®2 computer entertainment system and the Xbox®
video game system from Microsoft at
the suggested retail price of $49.99.
For more information on the game - visit www.destroyallhumansgame.com
"PlayStation" is a
registered trademark of Sony Computer Entertainment Inc.
Microsoft and Xbox are
registered trademarks or trademarks of Microsoft Corporation in the U.S.
and/or in other countries.

del.icio.us
Glink It