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ESPN VIDEOGAMES ANNOUNCES TREMENDOUS VALUE FOR ESPN NFL 2K5

Critic's Choice Game Boasts Ground Breaking New Features at a Must-Have Price

SAN RAFAEL, CA-June 22, 2004- ESPN Videogames confirmed today that the critically acclaimed ESPN NFL 2K5 will be available at the attractive retail price of $19.99. This compelling price point is one part of an aggressive marketing strategy that has been implemented since the announcement of a sales and distribution relationship between Take-Two Interactive Software and Sega Corporation for ESPN Videogames.

"For years, our fans and critics have been heralding our title as the ultimate football experience," said Greg Thomas, President of Visual Concepts - makers of ESPN Videogames. "We've pulled out every stop to make this the best, most feature-rich NFL title on the market. In fact, we're even offering the deepest online experience this year. Now, consumers score by getting the best game at an unbeatable price."

Winner of numerous awards at E3 (Electronic Entertainment Expo) 2004, including www.Gamespot.com   Best Sports Game award, ESPN NFL 2K5 continues the 2K series' tradition of innovation and quality gameplay by introducing groundbreaking new features. The V.I.P. System(tm) (Virtual Identity Profile) allows players to keep track of a human opponent's behavior, then save and re-load the behavior, allowing true competitive play at any time. Maximum Tackle(tm) gives gamers an unparalleled level of control from both sides of the field, from dishing out big hits as the defense, to slipping out of tackles for extra yardage as the ball carrier. Authentic ESPN Presentation elements include ESPN's Chris Berman and Suzy Kolber, stylized on-screen graphics, ESPN's exclusive Skycam(tm) and a full franchise show featuring ESPN personalities Mel Kiper, Jr. and Trey Wingo. ESPN Videogames delivers the new standard in online play consisting of competitive tournaments, deep online statistics and multiplayer leagues - all offered at no additional cost to the consumer.

ESPN NFL 2K5 and other ESPN Videogames titles are produced by Visual Concepts, SEGA's sports studio. For more information, log on to http://www.espnvideogames.com

About Visual Concepts Entertainment Visual Concepts Entertainment is the maker of the critically acclaimed 2K series of sports games. The company is responsible for the full development and marketing for all ESPN Videogames titles and is committed to delivering the best, fully integrated sports gaming experience for all consumers. Visual Concepts Entertainment is wholly owned by Japan-based SEGA Corporation.

About ESPN ESPN, Inc., The Worldwide Leader in Sports, is a multinational, multimedia sports entertainment company featuring the broadest portfolio of multimedia assets in sports marketing with over 40 business entities. The company is comprised of seven domestic television networks (ESPN, ESPN2, ESPN Classic, ESPNEWS, ESPN Deportes, ESPN Now, ESPN Today), ESPN HD (a high-definition simulcast service of ESPN), ESPN Regional Television, ESPN International (25 international networks and syndication), ESPN Radio, ESPN.com, ESPN The Magazine, SportsTicker, ESPN Enterprises, ESPN Zones (sports-themed restaurants), and other growing new businesses including ESPN Broadband, ESPN Wireless, ESPN Video-on-Demand and ESPN Interactive. Based in Bristol, Ct., ESPN is 80 percent owned by ABC, Inc, which is an indirect subsidiary of The Walt Disney Company. The Hearst Corporation holds a 20 percent interest in ESPN.

(c) 2004 NFL Properties LLC. Team names and logos are trademarks of the teams indicated. All other (NFL-related marks) are trademarks of the National Football League. Licensed product of PLAYERS INC. The PLAYERS INC logo is a registered trademark of the NFL players. www.nflplayers.com.  NFL Properties LLC. Team names and logos are trademarks of the teams indicated. All other NFL-related marks are trademarks of the National Football League. Officially Licensed product of PLAYERS INC. The PLAYERS INC logo is a registered trademark of the NFL players. www.nflplayers.com

"PlayStation" and the "PS" Family logo are registered trademarks of Sony Computer Entertainment Inc. Xbox is a registered trademark of Microsoft Corporation in the United States and/or other countries. ESPN is a registered trademark of ESPN, Inc. All other trademarks are the property of their respective owners.

About Take-Two Interactive Software Headquartered in New York City, Take-Two Interactive Software, Inc. is an integrated global developer, marketer, distributor, and publisher of interactive entertainment software games and accessories for the PC, PlayStation(r) game console, PlayStation(r)2 computer entertainment system, Xbox, Nintendo GameCube(tm) and Game Boy(r) Advance. The Company publishes and develops products through its wholly owned subsidiary labels: Rockstar Games, Gathering, Global Star and Joytech. The Company maintains sales and marketing offices in Cincinnati, New York, Toronto, London, Paris, Munich, Madrid, Vienna, Milan, Sydney, Breda (Netherlands) and Auckland. Take-Two's common stock is publicly traded on NASDAQ under the symbol TTWO. For more corporate and product information please visit our website at www.take2games.com.

All trademarks and copyrights contained herein are the property of their respective holders.

Safe Harbor Statement under the Private Securities Reform Act of 1995: This press release contains forward-looking statements made in reliance upon the safe harbor provisions of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. The statements contained herein which are not historical facts are considered forward-looking statements under federal securities laws. Such forward-looking statements are based on the beliefs of our management as well as assumptions made by and information currently available to them. The Company has no obligation to update such forward-looking statements. Actual results may vary significantly from these forward-looking statements based on a variety of factors. These important factors are described in the Company's Annual Report on Form 10-K for the fiscal year ended October 31, 2003 and on Form 10-Q for the quarter ended January 31, 2004 in the section entitled "Cautionary Statement and Risk Factors



For More Product Information
ESPN NFL 2K5 (PS2)
ESPN NFL 2K5 (XB)